College Grad, First Responder, & Teacher Bonus

Up to $1,000 Extra Savings for Local Heroes

Offer Expires 3/2/2026

Active-duty military, Gold Star families, police, fire, EMTs, and teachers (K-12, college) are eligible for hero program. Must be currently enrolled in an accredited 4-year/2-year college/university, nursing program, or graduate program, or have graduated within the last 2 years. Proof of eligibility (ID, diploma, paystub) and proof of employment/enrollment is required. $500 Local HeroesProgram from Southeast Toyota Finance plus an additional $500 from Bill Penney Toyota is available on the finance or lease of a new 2025 or 2026 Toyota from participating dealer's stock and subject to vehicle availability. Not redeemable for cash.. Non-transferable. Must finance or lease through your dealer and Southeast Toyota Finance to qualify for cash and cash must be applied as down payment on finance or capitalized cost reduction on lease. Limit one rebate per finance or lease transaction. Finance or lease terms on approved credit. Not all customers qualify. Cannot be combined with Down Payment Assistance or Trade-in Assistance. Offer available in AL, FL, GA, NC, SC regardless of buyer's residency; void where prohibited. Excludes tax, tag, title, registration and $898 dealer fee. All offers expire 3/02/2026.

College Grad, First Responder, & Teacher Bonus

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All NEW TOYOTA prices plus, tax, title, license, $998 Doc Fee. All TSRP’s exclude the Appearance Package of $1,999 with Mats, Nitrogen, Door Edge Guards, Door Cup Protectors, and Window Tint. All PRE-OWNED prices plus tax, title, license, $998 Doc Fee. Dealers reserve the right to require captive financing, and all new and used vehicle prices are subject to financing through dealer-approved finance sources. Pricing may change if outside financing is used or if the vehicle is purchased with cash. All standard factory incentives available to all customers applied in lieu of special financing. For NEW vehicle purchases, all sale prices include 25,000 miles of ToyotaCare Maintenance, and a 10yr/Unlimited Mileage Warranty. All pricing and details are believed to be accurate, but we do not warrant or guarantee such accuracy. While every reasonable effort is made to ensure the accuracy of this information, we are not responsible for any errors or omissions contained on these pages. Please verify any information in question with the dealership. All Lease offers exclude tax, tag, title, license acquisition fee of $995 & dealer fee of $998. All Manager's Special vehicles are priced excluding Appearance Package of $1,999 with Mats, Nitrogen, and Window Tint.