2024 Toyota Prius Prime
2024 Toyota Prius Prime in Huntsville, AL
MSRP1
$32,675
MPG
52 City
127 Highway *
EPA-estimated 127 combined MPGe rating for 2024 Prius Prime SE, EPA-estimated 114 combined MPGe rating for 2024 Prius Prime XSE and XSE Premium. MPGe is the EPA-equivalent of gasoline fuel efficiency for electric operation. EPA-estimated 53 city/51 hwy/52 combined gas-only MPG rating for 2024 Prius Prime SE, EPA-estimated 50 city/47 hwy/48 combined gas-only MPG rating for 2024 Prius Prime XSE and XSE Premium. Use for comparison purposes only. Your MPGe/MPG will vary for many reasons, including your vehicle’s condition and how/where you drive. See www.fueleconomy.gov.
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Power your drive with Prius Prime.
Performance
Intelligent Efficiency
The combination of gas engine and electric motors works to provide sufficient power when you need it and remarkable efficiency when you don't.
The combination of gas engine and electric motors works to provide sufficient power when you need it and remarkable efficiency when you don't.
Interior
Fixed Glass Roof
Enjoy the view. Pull the sunshade back and let Prius Prime’s available glass roof help brighten up the cabin.
Enjoy the view. Pull the sunshade back and let Prius Prime’s available glass roof help brighten up the cabin.
Exterior
Bold, Striking Design
Smooth curves and sharp details highlight Prius Prime’s modern appeal and do more than create an aerodynamic advantage—they leave you with a sleek one-motion silhouette that looks good from any angle.
Smooth curves and sharp details highlight Prius Prime’s modern appeal and do more than create an aerodynamic advantage—they leave you with a sleek one-motion silhouette that looks good from any angle.
All NEW TOYOTA prices plus, tax, title, license, $998 Doc Fee. All TSRP’s exclude the Appearance Package of $1,999 with Mats, Nitrogen, Door Edge Guards, Door Cup Protectors, and Window Tint. All PRE-OWNED prices plus tax, title, license, $998 Doc Fee. Dealers reserve the right to require captive financing, and all new and used vehicle prices are subject to financing through dealer-approved finance sources. Pricing may change if outside financing is used or if the vehicle is purchased with cash. All standard factory incentives available to all customers applied in lieu of special financing. For NEW vehicle purchases, all sale prices include 25,000 miles of ToyotaCare Maintenance, and a 10yr/Unlimited Mileage Warranty. All pricing and details are believed to be accurate, but we do not warrant or guarantee such accuracy. While every reasonable effort is made to ensure the accuracy of this information, we are not responsible for any errors or omissions contained on these pages. Please verify any information in question with the dealership. All Lease offers exclude tax, tag, title, license acquisition fee of $995 & dealer fee of $998. All Manager's Special vehicles are priced excluding Appearance Package of $1,999 with Mats, Nitrogen, and Window Tint.
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1 Starting MSRP excludes manufacturer, distributor and dealer options, taxes, title and license and dealer fees and charges. Also excludes the Delivery, Processing and Handling of $1,095 for Cars (Corolla, Corolla HV, Corolla HB, GR Corolla, Camry, Camry HV, Prius, Prius Prime, Toyota Crown, Mirai, GR86, GR Supra), $1,350 for Entry SUV/Small SUV (Corolla Cross, Corolla Cross HV, RAV4, RAV4 HV, RAV4 Prime, bZ4X), $1,395 for Mid SUV/Van (4Runner, Venza, Highlander, Highlander HV, Grand Highlander, Grand Highlander HV, Sienna), $1,495 for Small Pickup (Tacoma), $1,850 for Large Pickup/Large SUV (Tundra, Tundra HV, Sequoia). (Historically, vehicle manufacturers and distributors have charged a separate fee for processing, handling and delivering vehicles to dealerships. Toyota's charge for these services is called the "Delivery, Processing and Handling" and is based on the value of the processing, handling and delivery services Toyota provides as well as Toyota's overall pricing structure and may be subject to change at any time. Toyota may make a profit on the Delivery, Processing and Handling.) The Delivery, Processing and Handling in AL, AR, FL, GA, LA, MS, NC, OK, SC and TX may vary. The published prices do not apply to Puerto Rico and the U.S. Virgin Islands. Dealer price will vary.